AmCham Signed the “Trademark Elimination Via Plain Packaging” Statement November 28, 2014

AmCham Macedonia joined 110 associations from 52 countries and signed the statement on Trademark Elimination via Plain Packaging.

In the statement we are expressing our concerns regarding government-mandated trademark elimination via “plain packaging” measures. Trademark protection is essential in identifying and distinguishing products in the marketplace. The protection of such property is a fundamental tenet of law whose vital importance is enshrined in domestic laws the world over as well as in several international agreements. We recognize that governments have the authority to regulate when necessary to protect the public interest.

There are ways to regulate effectively in the public interest. Mandating destruction of intellectual property is not among them, and we urge governments to forego it.

Category: Advocacy News